THE GREEN MACHINES

Designed by Engineers

A New breed of washing machine "ISE"

"Independent Service Engineering"

Welcome to a new generation of washing machines

The Environment

Benefits to natural and social environments

The retail price of domestic appliances continues to fall while the costs of repair continues to rise.

While this maintains buoyant sales for retailers and manufacturers, what is the cost to the environment?

Each year an increasing number of machines have their lives ended prematurely, not because they cannot be repaired, but because it is too expensive to repair them

Whether this is a deliberate policy to over-price repairs to drive sales or whether it is driven by public demand for increasingly low priced appliances is open for debate what is not is that:
•Since 2001 over 200,000 additional washing machines go to land fill every year due to this practice, plus ovens, hobs, hoods, dishwashers, fridges, freezers, microwaves etc on top of that!
•Raw materials needed to feed the increased sales is more damaging and polluting than energy savings being made by newer appliances
•There is a huge increase in gas emissions from production and transportation from developing economies that are making more and more of the white goods purchased in the UK
•In addition to the above there is the production, shipping and disposal of all the packaging used on these new appliances, much of which cannot be re-cycled



The WEEE Directive attempts to address the environmental damage associated with carcass disposal but it does nothing to address machine lifespan and thus ignores harmful green house gas emissions during production and distribution of new appliances.

The best way to reduce waste is to make machines last longer, but it is not that simple.

Some brands of machines do on average go longer without breaking down than others with the general rule of thumb being the more you pay the longer it lasts; however what really dictates the reliability of a machine is how it is installed, how often you use it, how regularly you do maintenance washes and what you put in it.

Numerous machines are damaged shortly after purchase by people not removing transit packing, not plumbing them in correctly and not levelling them. Some of this damage can be very serious, sometimes terminal.

A machine which is used once a day will wear out quicker than one used once a week

Regular service washing reduces the built up of surplus detergent and reduces lime scale yet how many people have ever carried out a service wash let alone do one once a month as recommended.

Not checking pockets thoroughly can result in hard objects such as coins screws smashing the drum or paper, net curtains, bath mats can disintegrate blocking drainage systems. For more detail and more laundry tips and the above see www.ukwhitegoods.co.uk

The above will dictate how long your washing machine will go without needing a repair, how long it goes before it ends up as scrap is dictated by how much that repair will cost.

 What Makes Our Machines So Special?


As you would expect all our machines ultra efficient in terms of energy and water consumption and probably the easiest washing machine in the world to use but, unlike our competitors, this is where our environmental credentials start, not finish.

All ISE machines are now exclusively made by Asko based in Vara, Sweden in a factory which traditionally supplies commercial machines to the UK market.

Asko’s environmental credentials are impressive having won numerous environmental awards including the Nordic Swan accreditation for some of their products.

All ISE machines now have commercial carcasses with each component is designed to last at least 8000 cycles and every machine is tested at the factory prior to dispatch. If you did one wash per day 365 days per year that’s just under 22 years of use.

Components are made from engineered metal rather than moulded plastic and the grades of steel used are of the highest This means they are 4 – 6 times more durable than good quality domestic machines, over 10 times more durable than ‘value machines’ sold by the major chains.

Given the above we can offer a ten year parts and labour guarantee for our appliances in a domestic setting and given its heritage it also has three year cover in light commercial premises such as hair dressers, nurseries, small pubs, multi occupancy houses etc.

For ISE aftercare is about good service not profit. ISE make no profit on the sale of spare parts and make technical information and diagnostics freely available to repairers. This makes our machines economic to repair and recondition after the guarantee period has run out extending their life even further and helping small UK businesses.